You piece together a website using a pretty template you found online and expect it to get you clients.
Here's what's happening to you instead:
You're invisible & no amount of posting seems to change that.
People in your zip code don't know you exist. Brides Google "florist near me" and your name isn't there.
You're stressing about where your next floral gig will come from.
You've got bills to pay. Your Instagram has followers but your inquiry form is empty. Your portfolio gets views but no interest.
All your clients want baby's breath in mason jars.
You're attracting customers who just don't truly care about flowers or your creative vision- they just want cheap.
What florists are saying:
"In the past week I've received some of my biggest quotes I've ever received!
I just wanted to say thank you again for Flowering Minds - truly it's been the most valuable life-giving thing in pursuing this floral dream of mine."
-Krista of @littlejoyfleurs
Because you're looking at this as an art form, instead of a business.
You just expect people to just see your floral designs and start buying from you...
...but that's not how it works.
A floral business that has money flowing into it requires strategy behind portfolio, getting seen, & making the sale feel easy.
Show me how to make it happen!
What florists are saying:
"Flowering Minds definitely expedited my growth & my summer is booked!
And I ended up booking a $12,000 wedding!"
-Elle of @elle.fleurit
So, you find yourself waiting for things to just work out -
For quirky fun event clients with big budgets to find you.
For the daily orders to start popping in your inbox.
But what exactly are you waiting for to create that shift in your business?
For friends and family to refer you?
For the world to magically find you & adore you?
The thing is- to create a floral business that supports you, you need to make sales consistently...forever. And that doesn't just happen.
omg I don't want to wait anymore!You use your portfolio as a place to dump every photo from every event you've ever done.
You post your best flower photos on Instagram once a week and no one seems to care.
You lower your prices thinking it'll book the client, but they still choose a different florist.
You go to networking events, chat with fellow vendors, share IG handles — but nothing comes from it.
You're addicted to refreshing your inbox, a pit in your stomach every time you see there's nothing new in there.
A look at my work —
Let me help you find your creative voice inside Flowering Minds.
I promise you: you have the same potential as a thriving florist.
Thriving florists are not magically more talented!
But they do think differently about their business.
The floral industry is filled with florists who are guessing their time away, assuming it's an industry problem that their broke.
Meanwhile, the thriving florist is viewing their business differently.👇
A florist who is getting weekly sales & loves the work they get to create:
✓ UNDERSTANDS WHAT FLORAL WORK TO SHOW THAT DRIVES REAL SALES → versus what just wastes their time
✓ KNOWS HOW TO GET THEIR BEST WORK IN FRONT OF PEOPLE WHO LOVE FLOWERS → because they know how to target the right audience with their artistry instead of just posting photos to the void
✓ BUILDS A BRAND DESIGNED AROUND TRUST → because they know that when sales are slow, that means clients aren't trusting them.
✓ DOESN'T JUST DESIGN FLOWERS BEAUTIFULLY → they know what to focus on in their business to keep bringing in sales
✓ RUNS THEIR BUSINESS WITH CLARITY OF WHAT WORKS → instead of panic, guessing, and overthinking
I want to see my business take off!Introducing the
Flowering Minds Membership.
Created for florists who are done waiting for their floral business to take off "any day now."
Inside, Lys shares the exact strategies, systems, marketing, and design principles she’s used to build a floral business that is both profitable and artistically recognizable.
When you join the membership you will:
✔️ Get live monthly coaching and Q&A support so you stop sitting alone in confusion trying to figure everything out yourself.
✔️ Have access to a team of floral mentors inside the community weekly to help you make clearer decisions, solve problems faster, and keep moving forward.
✔️ Join a community of florists actively building visibility, recognizable brands, stronger artistry, consistent sales, and real momentum in their businesses.
✔️ Learn the Flowering Minds framework for visibility so more of the right people actually see, remember, and inquire about your work.
✔️ Build stronger client trust (and therefore sales) through our booking methods designed to help your work feel more recognizable, credible, and worth investing in.
✔️ Refine your artistry, creative direction, and design confidence so your designs start feeling more distinct & attracts clients who are obsessed with your work.
✔️ Build a business that runs on clearer systems, stronger decisions, and repeatable processes instead of panic, guessing, and constant reinvention.
Inside you’ll also get:
✔️ A vault of florist-specific education to help you stop guessing your way through marketing, pricing, visibility, branding, and the business side of floristry.
✔️ Guest expert workshops so you can learn directly from florists who’ve already solved the problems you’re currently trying to figure out
✔️ Floral design trainings designed to help your work feel more artistic, more recognizable, technically sound, and easier to confidently charge for
✔️ Visibility and marketing education for florists tired of posting beautiful work and still feeling invisible online
✔️ Wedding and retail floristry support to help you create smoother systems, stronger client experiences, and businesses that actually feel sustainable to run
✔️ Portfolio refinement resources for florists who know their work is good but feel like their portfolio still isn’t attracting the right clients
✔️ Mood board templates, email templates, ChatGPT prompt vaults, sourcing lists, and business resources to help you stop reinventing everything from scratch every time you need something
Let's make this happen!→
Inside you’ll find everything you
need to stop feeling invisible
and start getting customers.
Don't you think it's time to change your story?
Choose your access method and get in- instantly.👇
When you unlock Flowering Minds you're going to find:
Inside Flowering Minds, you’ll use the Membership Map to identify where your business is currently stuck, where momentum is already building, and what your next best moves should actually be.
The Membership Map is designed to guide you through the membership based on your specific goals, struggles, and stage of business so you never feel overwhelmed, lost, or unsure where to focus next.
Imagine being known for incredible artful designs that everyone covets. You can learn how to create work clients become obsessed with before they ever reach out.
Inside Flowering Minds, you’ll refine your artistry, mechanics, portfolio, installations, and creative direction so your work feels more recognizable, memorable, and distinctly yours.
If your work is good but your inquiries still feel inconsistent, you need a brand awareness machine.
Inside Flowering Minds, you’ll learn the visibility frameworks and brand awareness strategies designed to help more of the right people actually find, remember, and inquire about your work.
Watching your bank account slowly shrink while wondering when the next inquiry is finally going to come in is exhausting.
Inside Flowering Minds, you’ll learn how to build stronger visibility, client trust, pricing, and booking systems so your business stops feeling so financially unpredictable month to month.
A lot of florists stay stuck way longer than they need to simply because nobody experienced is looking at what they’re doing.
Get ongoing support, mentorship, coaching, and real feedback from florists who understand the industry deeply and can help you solve problems faster.
@carolinereusenflowers
"Signing up was THE best thing I could have done as I start my business. The price is such a good deal considering how much value is inside. Beyond my expectations."
@toadhall_flowers
"The VALUE in these classes is fantastic. I was scared to do it for a while bc I had been burned by very expensive online courses before - but this is a very well-worth the money course!"
@brightspotflorals
"I'm learning more than I even knew was available. It's not just flowers, but business, too. Alyssa is easy to listen to and learn from. I feel so blessed to have this tool at the very beginning of my business. I feel like I am going to be the most prepared I can be for a successful flower future."