"Lys's courses are THE BEST thing I did for my business. The knowledge has been transformative."
-Erin Florals
Why do florists seem to always struggle in making sales?
â They don't understand how much TRUST plays a part is making sales.
âThey never realize how they are repelling potential clients with their portfolio.
âThey aren't familiar with having a portfolio strategy.
âThey don't know that a portfolio can be designed specifically to attract clients.
âThey don't understand design and color principles that make their work shine.
Skip the guessing games. Join NOW.â â â â â
"I've learned so much from Lys over the past year!"
-Caroline Reusen Flowers

If all this course did was attract 5 new incredible clients, what would it be worth to you?
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5 dream clients can completely change the trajectory of your entire business. You can access the tools you need for just $127 today.Â
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Member Review: "These courses have been some of the best investments I've made in my business. Lys puts so much intention and passion behind her courses and it shows."
Poppy Leigh Floral
I can't miss this!"Learning from Lys has been crucial to starting my business!"
-The Bloom Study
Over 1,000 florists have started from scratch and are now attracting incredible clients through portfolio strategy. Â
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 Grab our portfolio strategy to start seeing progress and you'll get:Â
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- Two Design Classes You Can Use Over and Over:Â Keep your portfolio fresh and exciting.
- Photography How-To's:Â Snap pics that make your work pop on social and in your portfolio.
- Backdrop & Lighting Tips:Â Say goodbye to dull photos - make your flowers shine.
- Finding Your Ideal Client:Â Zero in on the customers you've been dreaming of.
- Studio Lighting Secrets:Â No natural light? No problem. I've got you covered.
- Website Portfolio Optimization:Â I'll walk you through making your website a magnet for sales and inquiries, with clear examples of what works.

Hi! I'm Alyssa, your coach here at Flowering Minds! I am...
Owner & Designer at Color Theory Design Co.
I started my floral design studio from scratch. No big investors, no celebrity clients, no fancy studio space. I worked out of my 600 sq ft apartment to build what become a multiple 6-figure business. You can now find me on Instagram at @lys.lytle!
Long-Time Florist
Before I started my business, I was a full-time working florist for over a decade. I worked in retail shops, managed flower shops, lead the design in event hospitality companies and beyond. While I'm "younger" (kind of?) and have a contemporary perspective on design...I have some serious old-school training under my belt, which is valuable in understanding many different business models and solutions.
A Normal Human
I'm a mom. I'm a wife. I'm a die-hard friend who will give way too much business advice. I am a pool shark and I paint portraits in oil. I have two modes: Ultra-serious or ultra-goofball. I take my potential seriously, but I never take MYSELF too seriously. I hope we meet soon!